The Twelve Boot Up
We have helped teams – from the Premier League, La Liga, Ekstraklasa, Damallsvenskan and many more – improve their analytics departments. Now it is your turn!
Every team is different: a different style of play, different scouting needs and/or access to different sorts of data. That is why we offer the Twelve Boot Up. We help educate the analysts and staff at your club, our data scientists implement KPI’s to help your performance, scouting or decision making and we deliver a platform and automated reports, so everyone has access to the work you have done.
You meet with Soccermatics author David Sumpter, who guides you in the process of turning your style of play (the way you want to play the game) in to KPIs, visualisations and actionable insights. The Twelve team of data scientists help you assess your data needs and make the most of your current data streams (APIs). We work then together with your tactical scouts, analysts and/or data scientists so they understand the process involved.
We deliver an easy to use platform or automated report for scouting, performance and/or opposition analysis. The platform is tailor-made to your clubs needs and the data you use. We make it accessible to coaching staff, scouts, analysts, sporting directors and the board.
David Sumpter
Lead of the Twelve Boot Up
Professor of applied mathematics and author of the book and course Soccermatics.
Advised sporting directors, scouts, managers, TV presenters and players.
Twenty years experience teaching statistical methods and mathematical modelling.
Our data scientists
Jernej Flisar
Jernej Flisar is Twelve's lead data scientist. He has created hundreds (possibly thousands) of different metrics for both clubs and TV broadcasters. He implemented the first ever commercially-available comprehensive suite of tracking data based metrics for scouting.
Nicole Kozlova
Nicole Kozlova is a professional footballer, who plays for the Ukrainian national team. For Twelve specialises in statistical models that predict player performance, assaying style of play and is the lead tutor for the Soxxermatics Pro course.
Ágúst Pálmason Morthens
Ágúst Pálmason Morthens specialises in building playbooks for teams. He works with identifying style-of-play metrics to help coaches and players. He also builds metrics to identify potential coaches. He also created the first version of TwelveGPT.
Ida Höglund Persson
Ida Höglund Persson joined Twelve after completing an engineering degree, with specialization in statistics and computer science. She has experience as a previous player and coach, and now, among other responsibilities, works on performance with a Premier League team..
Dr Pegah Rahimian
After completing her PhD on models for evaluating footballing actions, Pegah now specialises in modelling player movements for Twelve. She is also a popular teacher on the Twelve Pro Course.
Ana Beatriz Macedo
Ana Beatriz Macedo is a passionate Data Scientist specializing in sports analytics. As a former intern at Orlando City SC she contributed to data-driven strategy. She has played a key role in mentoring São Paulo Football Club as they initiate their analytics solutions.
We can help you in your language! We have data scientists fluent in English, Spanish, German, French, Portuguese, Persian, Arabic, Swedish, Hungarian, Icelandic and more (on request).
How does it work?
Many teams now have access to data, but are struggling to utilise it to their advantage.
The first step we take in the Boot Up is to look at your current needs. This can be, for example, a match report for the manager based on the team’s style of play; a specialised data scouting tool; a monthly report for the board; a feedback tool for players; or an opposition analysis tool.
We do an inventory of the data you have available (we work with Wyscout, Statsperform, Statsbomb, Impect, Skillcorner, Respovision and many other data providers) and help you negotiate additional data supplies (if required).
Our unique Question - KPI - Visualisation approach, allows you to quickly turn your footballing questions in to powerful visual insights. We build a report or a platform together with you. You gain knowledge and also have a result to show for it. At the end of the Boot Up you will have a unique, personalised platform that best helps your team.
Some questions for which we have previously created KPIs
Performance - Match report
Opponent analysis - Identifying weaknesses
Scouting platform - off-ball runs
Scouting platform - using event data to look at defensive territory
Advantages
A detailed planning meeting with David Sumpter and the team, where we help you assess your needs and identify KPIs for your performance, scouting or opposition analysis needs.
One of our data scientists will then implement the KPIs decided on, providing a concrete outcome at the end of the Bootup.
The process will be interactive involving your own data analysts, technical scouts etc.
Our pedagogical approach means that your club will develop skills along the way.
The whole process takes less than a month, from first discussion to delivering your KPIs as part of a platform accessible throughout your club.
At the end of the BootUp, we will deliver a platform for performance (match reports), scouting (player reports), executive decision-making (season reports) or similar.
Clubs, Leagues & Associations
We have during the years gathered experience from top-level clubs, leagues and associations throughout Europe. Our services have included setting up the initial ways of working with data analytics, to making some of the most advanced off-ball metrics in the industry. In addition to scouting, team performance and opponent analysis we have also contributed to raising the understanding of data analytics in all levels of organisations and with fans. We tailor our approach to your needs as a footballing organisation.
